We’ve spent the first few months of 2019 gathering and analyzing data on player redemption patterns from our many 2018 holiday shopping events, which were attended by thousands of casino players. Read More
Is your player loyalty program out of date? Are points stagnant? Have you seen a decrease in participation lately? Is your current program designed to appeal to just one target market? If you answered yes to any of these questions, your casino’s player loyalty program may need an overhaul. Making the decision to revamp your rewards program is a huge first step, but what comes next? Use the tips in this guide to help you breathe new life into your dusty program.
Next week we head to Vegas for the Global Gaming Expo (G2E), the largest gathering of tribal, global and commercial gaming-entertainment professionals. Read More
Over the last several decades, the Professional and Amateur Sports Protection Act prohibited states, aside from Nevada, from legally taking part in sports betting. Just recently, the Supreme Court voted to lift the law to legalize sports betting. This opens doors for many states, including New Jersey.
What does this mean for New Jersey? What does it mean for Rymax and for the incentive space overall? Read More