Capital One Partners With Rymax To Launch A New Rewards Redemption Channel for Rewards Cardholders

— Rymax Delivers Bespoke Apple® Rewards Store and Rewards Cardholders-Exclusive Promotions From Popular Brands, Including Dyson, Tumi, Samsonite, Bose, Samsung, Kate Spade, and Marc Jacobs — 

PINE BROOK, NJ (November 28, 2023) – Today, Capital One, which offers a broad spectrum of financial products and services, announced a partnership with Rymax, the premium and incentive industry’s pioneer in loyalty marketing. Through Rymax’s innovative platform, eligible Capital One rewards cardholders will have access to two sophisticated merchandise rewards programs (available at and

“As a pioneer in the incentive industry for nearly 30 years, we’re excited to partner with Capital One to offer their rewards cardholders an unparalleled merchandise rewards solution that celebrates the world’s top brands,” said Eve Kolakowski, CEO and President of Rymax. “We share Capital One’s commitment to optimizing the customer experience through innovation, and we’re proud to leverage our experience in working with Fortune 100 financial services companies in order to deliver the best rewards program to them.”

From designer fashion and luxury accessories to home essentials and technology, Capital One’s rewards cardholders can now redeem their rewards from a wide range of Rymax’s top-tier merchandise from popular brands such as Apple®, Dyson, Tumi, Samsonite, Bose, Samsung, Kate Spade, and Marc Jacobs. By simply logging into their Capital One account and navigating to the rewards homepage, eligible cardholders now have the flexibility to browse and redeem for the perfect gift for themselves and their loved ones, just in time for the holiday season. Moreover, Rymax has enhanced the cardholder experience by creating a customized Apple® Rewards Store, seamlessly integrated into Capital One’s rewards platform, which mirrors Apple®’s website and offers the latest Apple® products, including AirPods®, Apple Watch®, iPhone®, and MacBook Pro®.


About Rymax:

Launched in 1995 and headquartered in Pine Brook, NJ, Rymax is the leading full-service provider in the incentives industry, which builds loyalty-marketing programs of the most in-demand and motivational rewards. The company is committed to providing its clients with unlimited brand-name rewards, a robust recognition and rewards platform called MaxSite™, award-winning reward fulfillment, and a dedicated account team to service all loyalty marketing needs. Rymax is a nationally certified Women’s Business Enterprise (WBE) by the Women’s Business Enterprise Council (WBEC) and a regional certifying partner of the Women’s Business Enterprise National Council (WBENC). For more information about Rymax’s award-winning programs and rewards portfolio, visit or call 866-RYMAX-11.

About Capital One:

Capital One Financial Corporation ( is a financial holding company which, along with its subsidiaries, had $343.7 billion in deposits and $467.8 billion in total assets as of June 30, 2023. Headquartered in McLean, Virginia, Capital One offers a broad spectrum of financial products and services to consumers, small businesses, and commercial clients through a variety of channels. Capital One, N.A. has branches located primarily in New York, Louisiana, Texas, Maryland, Virginia, New Jersey, and the District of Columbia. A Fortune 500 company, Capital One trades on the New York Stock Exchange under the symbol “COF” and is included in the S&P 100 index.

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