T-Mobile incentivizes loyalty with personal cellphone tower
The self-described “uncarrier” telecommunications giant T-Mobile, recently added to its unique offerings for customers.
The company recently started providing customers with their own cellphone tower, as another example of T-Mobile’s consideration of its loyal and new customers.
CEO John Legere recently told CNNMoney T-Mobile aims to provide progressive services, unlike competitors who will “do absolutely everything they can to bleed you dry.”
According to CNNMoney, the mini tower (named CellSpot), allows customers connect to T-Mobile’s cellular network — not Wi-Fi. That means customers will now receive a robust, speedy connection in locations where they did not normally have service. Competitive carriers have similar devices, but cost hundreds of dollars. The CellSpot is available to customers for a $25 deposit.
T-Mobile evaluated the needs and concerns of their customers and addressed these issues in a unique fashion. Opting to expand its cell service at a next-to-nothing cost, boosts its trustworthiness with already loyal customers and has the potential to attract new ones.
Rymax believes retaining customers can be as simple as meeting basic needs and handling concerns through creative problem solving, in addition to rewarding customers for their longtime dedication and patronage.
T-Mobile has been determined to stand out in the telecommunications crowd by offering its customers the best answer to their issues in a rewarding manner.