5 Common Loyalty Program Mistakes
As the average number of loyalty programs continues to grow in the U.S., it is imperative to consistently provide value to your audience. Whether your program is customer or employee based, it should stay up-to-date with the latest industry trends, offering members desirable rewards that continually motivate interaction and keep it top-of-mind. While this may seem generic, in most cases, these are the key features that many program developers forget, ultimately leading the program to fail. To assist in designing a program that will succeed, we have gathered the top five most common loyalty program mistakes!